Shin Ha-ri, a food researcher at GoFood, gets roped into going on a blind date by her chaebol family friend, Jin Young-seo. The twist? Ha-ri agrees to attend disguised as Young-seo, with the sole intention of getting rejected. However, her plan hilariously backfires when her blind date turns out to be Kang Tae-moo, the CEO of GoFood!
To make matters worse, Tae-moo, impressed by Ha-ri (whom he believes to be Young-seo), proposes a business proposition – a fake relationship to appease his grandfather. Ha-ri, fearing repercussions at work, is forced to agree, leading to a whirlwind of hilarious situations, secret identities, and of course, blossoming feelings.
Shin Ha-ri (Kim Se-jeong): A food researcher at Go Food who gets swept up in a whirlwind of pretending to be her wealthy friend. Ha-ri is hardworking, down-to-earth, and fiercely independent.
Kang Tae-moo (Ahn Hyo-seop): The stoic and demanding CEO of Go Food. Tae-moo is pressured by his family to settle down, but underneath his cold exterior lies a kind and thoughtful soul.
Jin Young-seo (Seol In-ah): Ha-ri’s best friend and heiress to a chaebol family. Young-seo is spoiled and hates blind dates, leading her to enlist Ha-ri’s help.
Cha Sung-hoon (Kim Min-kyu): Tae-moo’s loyal secretary who develops feelings for Young-seo. Sung-hoon is a supportive friend and confidante to Tae-moo.
Business Proposal is a delightful romantic comedy that combines mistaken identity, workplace hijinks, and undeniable chemistry. The series gained immense popularity in 2022 for its humor, heartwarming characters, and the captivating romance between Ha-ri and Tae-mu.
Business Proposal is now streaming on HiTV
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